Project Case Study

Politix, Chadstone Transparent LED Film Digital Signage

onQ Digital partnered with Politix to implement an innovative transparent LED film digital signage solution at their Chadstone Shopping Centre store in Melbourne. The project aimed to elevate the store's presence and engage shoppers with dynamic visuals while preserving the interior's visibility. The successful deployment resulted in an engaging digital canvas that attracts foot traffic and enhances brand visibility without obstruction.

Chadstone, Melbourne, VIC 2024

Politix, Chadstone Transparent LED Film Digital Signage digital signage installation by onQ Digital

What was needed

The Challenge

Politix, a prominent Australian men's fashion brand, sought to enhance its storefront presence at Chadstone Shopping Centre. The challenge was to implement an innovative digital signage solution that would create a dynamic and visually appealing facade to engage shoppers, without compromising the visibility of the store's interior or its premium aesthetic.

How we delivered

The Solution

onQ Digital delivered a bespoke Transparent LED Film solution, meticulously applied to the store's front windows at Politix Chadstone. This advanced technology provides high-resolution visual content while maintaining optical transparency, seamlessly integrating digital displays with the physical retail environment.