Project Case Study

David Jones - QEII, Elizabeth street, Sydney

onQ Digital delivered a comprehensive digital signage installation for David Jones QEII on Elizabeth Street Sydney, extending the brand's Amplify retail media network to this prominent CBD location. The project equipped the store with high-resolution displays to deliver dynamic brand and advertising content to a high-footfall city audience.

Sydney, NSW 2024

What was needed

The Challenge

David Jones QEII required digital displays integrated with the Amplify retail media network, capable of delivering campaign content and programmatic advertising across a flagship CBD location. The solution needed to seamlessly blend with the premium store environment while providing a reliable platform for dynamic brand messaging.

How we delivered

The Solution

onQ installed commercial displays connected to the David Jones Amplify platform via onQ CMS, enabling real-time campaign management and retail media delivery across the QEII store. This robust digital signage network created a platform for agile content updates, ensuring high-quality visual communication that engages the high-footfall city audience.