Country Road - Eastlands

Country Road Eastlands digital signage installation by onQ Digital Group

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Project Case Study

Country Road - Eastlands

onQ Digital partnered with Country Road to enhance the shopping experience at their Eastlands store in Melbourne's eastern suburbs. The project involved the installation of Q Series LED displays to deliver dynamic fashion content, showcasing the brand's seasonal collections and promotions to a high-volume suburban retail audience.

Country Road Eastlands digital signage installation by onQ Digital Group
What was needed

The Challenge

Country Road Eastlands required high-quality digital displays consistent with the brand's national specification. The goal was to deploy a reliable commercial display solution capable of presenting premium fashion content and seasonal campaigns effectively within their busy shopping centre retail environment.

Country Road logo - onQ Digital client
How we delivered

The Solution

onQ Digital specified and installed premium Q Series LED screens seamlessly integrated with the onQ CMS platform. This deployment successfully extended Country Road's national content management network to the Eastlands location, enabling agile campaign updates and supporting a modern, engaging in-store experience.

Country Road Eastlands digital signage installation by onQ Digital Group
project summary

Project Highlights

National Network Consistency

Eastlands installation matches Country Road's national display and CMS specification standard.

Premium Campaign Display

Q Series screens deliver Country Road's seasonal collections with colour accuracy and impact.

Centralised Scheduling

onQ CMS enables Country Road's national team to manage Eastlands content remotely.

Seamless Store Integration

Display placement integrates with Country Road's Eastlands store interior and visual merchandising.

next steps

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